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Bridging the Digital Divide: AJ Bell's Commitment to Salford's Digital Inclusion programme

A Grateful Acknowledgment

At the heart of Salford's journey towards digital inclusion lies a crucial partnership between AJ Bell and the Salford City Council's Digital Inclusion Team. In a significant stride towards creating a digitally inclusive city, AJ Bell has exemplified corporate responsibility by gifting laptops to support digitally excluded children in Salford schools.

Mo Tagar, AJ Bell's Chief Technology Officer, underscores the essence of this initiative, stating, "In this digital age, a computer can be a window to the world but many people can’t afford one." Since 2021, AJ Bell has been refurbishing and donating old company laptops to local schools, hospitals, and charities, thereby bridging the digital gap prevalent in our community. Through this sustainable approach, AJ Bell not only empowers individuals but also nurtures a culture of sustainability, echoing their commitment to social welfare.

Salford's Digital Inclusion Team, in alignment with AJ Bell's vision, envisions a 100% digitally inclusive city. With a data-led approach, they have meticulously identified and addressed the barriers hindering residents' access to digital resources. Through resident surveys, network engagement, and data analysis, they have pinpointed the needs of digitally excluded children, emphasizing the urgency for collaborative action.

AJ Bell's contribution to this cause is commendable, as it not only equips children with the tools for remote learning but also fosters opportunities for their holistic development. By extending support to Salford's Digital Inclusion Team, AJ Bell exemplifies the power of partnership in effecting positive change in our community.

As we celebrate AJ Bell's commitment, we urge other businesses to join this noble cause. Every contribution, whether in the form of devices, broadband connectivity, or volunteerism, plays a pivotal role in creating a more inclusive city. Together, let us dismantle the barriers of digital exclusion and pave the way for a brighter, fairer Salford.

Are you a local business that would like to help fix the digital divide?

Would like to help by pledge your support as AJ Bell did? If so please visit our webpage for more details as to how you can help fix the digital divide in Salford Empowering people through digital inclusion

Salford’s Digital Inclusion team would like to thank AJ Bell for their kind donation and share the impact this has had.

Are you a resident that would like support?

If you are a Salford resident that would like help to get online please contact us via Digital Everyone - Contact Us or call our Spirit of Salford Helpline 0800 952 1000 or you can visit our Gateways

Stay tuned for more Digital Wins as we celebrate one achievement each month!

About the author

Digital Everyone

The Digital Everyone project is part of Salford’s aim to become a Digital City, an ambition which forms part of our wider vision for a better, fairer Salford to improve resident’s lives.

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